JD Power is bullshit

Someone recently asked me about JD Power, the company behind the customer satisfaction surveys on just about everything you can buy our use. A part of their business is aggregating user ratings for car dealerships.

In 2003, I bought a Mitsubishi Evolution from Maxwell Mitsubishi in Austin. The transaction went fine, but towards the end my salesman told me that I’d be receiving a survey from JD Power, and if I returned it to them blank, I would get a free oil change. They were gaming the system.

When I got home, I emailed JD Power’s customer service from my personal email to let them know this was happening. A day later I get a phone call from my salesman because JD Power had forwarded my email, name and email address attached to the dealer. This resulted in a confrontation on the phone and a lifelong hatred and distrust for JD Power and Associates.

I would not trust anything they say about anything- as it’s clear from my experience that they are more interested in colluding with companies than they are with actual research.

1 comment

  1. Ratings by JD Power are complete BS… it just freaks me out when I go check some cars and the ratings that they have.
    For example, the new Mercede-Benz CLS (2012-2015). It was the same car in 2012-2014, and no doubt it’s one of the best looking cars on the streets. In 2012 and 2013 this car was rated 2 out of 5 for performance and design, and 2 out of 5 for quality. Cannot say anything about quality, but this is complete bullshit to say that this car is under-performing or has issues with design. To prove that JD power car ratings are total scam you can look what ratings that same car suddenly got in 2014: performance and design is now 5 out 5 (that’s more like what it should have been) and 4 out of 5 for quality.

    Another striking sign that JD power scam ratings are bullshit: when BMW series 6 just came out it was one of the best looking cars on the streets. It was rated 2 out of 5 per performance and design… what a scam!

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